Open Studios
identity, signage
identity, publication, signage & wayfinding, custom typeface, social media assets
2023
In the spring of 2023, the Yale School of Art hosted its annual Open Studios, drawing a record-setting 1100 attendees. Jisung Park (Yale ’23) and I designed the identity and fabricated cutout acrylic wayfinding signs for all 4 graduate departments, the undergraduate studios, and 2 new satellite galleries. We were inspired by shape rulers, springtime florals, and the idea of creating signage from both the positive and negative space of our materials.
Visual inspiration
Custom ligatures
The materials' “positive space” was used for wayfinding, and the “negative space” for signage/posters.
